Small businesses often do not even have a marketing professional on staff, or one person who has a lot on his or her plate. Therefore, social media is sometimes overlooked. Even if it isn’t overlooked, it can be difficult to keep a constant social media presence and still maintain an effective marketing strategy. An internet… Continue Reading
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Share Our Strength
We are very excited to announce that starting in November, Vertivine will be giving 1% of total monthly earnings to Share Our Strength. The organization’s No Kid Hungry initiative is working to end childhood hunger and malnutrition in America. The fourth item on Vertivine’s Mission Statement is “Give Back,” and while we are still a… Continue Reading
SEO Firm Flexibility: A Non-Traditional Take on a Traditional Word
A leaner, more flexible SEO firm. What does the word “Firm” in the term SEO firm really stand for? Traditionally, it brings to mind certain images. Most people will think of something like a law firm. The word “firm” also brings with it a sense of professionalism; a place where one can find the reliable… Continue Reading
SEO Experts and their Connection to the Panda
How Google’s Panda affects SEO. SEO experts work hard at staying abreast of the programs that search engines use to rank websites. The latest and greatest from Google, the search results algorithm called Panda, rolled out in February of 2011. It was designed to get “high quality” sites back to the top of the search… Continue Reading
Thin Content: SEO Pointer on Panda-Proofing
How does thin content relate to SEO? In our article on Google’s Panda, we mentioned thin content as it relates to SEO. If you were to look up just what this means, you would get a variety of answers, some much more technologically complicated than others. But basically, thin content is bad content, and following… Continue Reading
Optimize Your Website’s Contact Information
Don’t make your customers look for how to reach you. In the world of restaurant SEO, there are certain golden rules. Among these rules is making sure the people who visit your website know how to get in touch with you. Here are some essentials in providing contact information: Provide your phone number. In a… Continue Reading
